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WELCOME TO THE LEAN MARKETING METHOD

WHAT WE DO

WE HELP COMPANIES GROW.

YOUR COMPANY
+
OUR PROCESS
=
INCREASED MARKETING EFFICIENCY INDEX

HOW WE DO IT:

We implement our 6 STAGE process to increase your company's marketing efficiency index. It's our systematic approach to helping your company grow. It's not gas, it's ROCKET FUEL.

WHAT WE DO

1. OUTSOURCED MARKETING DEPARTMENT:

Throughout the process of implementing our 6 STAGES process, we bring in the right expert to implement specific parts of the marketing strategy. Just like in Lean Manufacturing, we bring the right resource in at the right time to reduce expenses, increase efficiency, and drive measurable results. The 6 STAGES: 

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01

SET

GOALS

  • Goal planning worksheet

  • MEI calculator

  • Goal timeline

>

02

DEFINE STRATEGY

>

  • Target market definition

  • Competitor analysis

  • Document marketing strategy

03

ESTABLISH BUDGET

  • Budget planning worksheet

  • Engage our network

>

04

CREATE 

PROCESS

  • Document processes

  • Job aides

  • Customer journey mapping

>

05

IMPLEMENT SYSTEMS

  • Systems audit

  • Setup & training

>

06

TWO-WEEK CYCLE

Assign tasks

Adjust

Execute

Measure

2. OUTSOURCED PROJECT OWNER:

We assist organizations in creating web and mobile applications utilizing our network of graphic designers, UI/UX specialists, web development and full-stack development. We have developed a framework that allows us to build software quickly and efficiently. It's our Rappido Build framework & process: 

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PROJECT 

VISION

>

PROJECT

PLAN

>

2-WEEK SPRINTS

>

TEST

>

ITERATE

>

LAUNCH

OUR PROCESS

WHO

WE ARE

We have led multiple teams and companies in the marketing, software, and manufacturing industries, and have learned, through failures and successes, that marketing needs to be fluid and ever-changing in order to adapt to the pace of the market today. With our software background, we became versed in the agile methodology and started applying this thinking to marketing with great results! Through our adventures, we designed our 6-Stage process to guide you through how to drive not just results but efficiency in your marketing. 

​

In a typical marketing agency, you'll encounter a group of people that have specific skillsets, but what happens when the best thing for your marketing strategy isn't represented within the agency you're working with? We wanted to rethink that problem and not just force your round peg into our square hole, that's why we developed a whole group of specialists that we bring in to execute specific parts of the marketing strategy when needed. Not only more effective, it's more efficient. 

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It's the Lean Marketing Method.

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Brandon Marken

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Ken Seneff

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Christie Myers

OUR STORY
WHO WE WORK WITH

WHO WE WORK WITH

We work with companies in a variety of industries. To us, it's not as much about what you do/ market you serve, we look at these 5 characteristics to determine the right fit:

 

1.

2.

3.

4.

5.

$2M+ Annual

Revenue

 

Good at Executing What You Sell

 

Hungry For Structure & Accountability In Marketing

 

In Need Of Marketing Leadership

 

Ready To Invest In Growth

 

Sound like you?

 

OUR

NETWORK

We work with a group of passionate people and companies that are experts in their field. Most of us work out of the Lean Rocket Lab - our co-working space in downtown Jackson, MI. 

 

OUR NETWORK
CONTACT

CONTACT US

Thanks for submitting!

LOCATED INSIDE THE LEAN ROCKET LAB

Marken Consulting, LLC

DBA Agile Growth Shop, LLC

133 W Michigan Ave

Jackson, MI 49201

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